Connective Games Bring Free-To-Play Poker To The US
Posted on by Sean Williamson
Connective Games has launched their new free-to-play games in the USA. This is part of the company’s strategy to penetrate the US market, ahead of individual states legalising online gambling.
The company believes that by being the first to deploy into the market, their free platform gives them the all-important advantage of building a client base before other companies enter. Due to the free nature of the games, they can be launched in all states and other unregulated markets in the world. This means that when the time comes and a state decides to legalize gambling, the operator already has a presence, and can simply entice players from the free to the real-money site.
Company CEO, Serge Mukhanov has expressed the company’s delight at being able to offer its partners this new world-class product. He went on to explain how Social Gaming opens pre-regulated markets and attracts players ahead of the states real-money casino and poker regulations.
Previous Successful Market Launches
Connective Games already offers social Poker and other casino entertainment to some of the largest international brands. This includes names like Swiss Casino and Spartan Poker, both of whom launched in the pre-regulated Indian market.
Head of Spartan Poker, Rajeev Kanjanee, has credited Connective Games for the company’s success as a top brand in the Indian market.
All of the games that have been launched in the US and elsewhere around the world are playable on desktop and mobile devices. Players will enjoy the same quality experience no matter how they choose to access the platform.
The Connective Games Story
The brand was established in 2006 as a software development company, has employees in Russia and Malta, and specializes in the development of localized entertainment. Today, they provide their services to some of the world most successful brands, including the top digital poker sites. Their platform is 100% scalable due to its modular construction, and operators will enjoy full player management, CMS, payment channels and integration with 3rd party content providers
Their gaming platform can be customized to suit operator’s needs, and services include free-to-play formats, subscription services, and sweepstakes. It plans to officially launch its Social Gaming products in Las Vegas later this month at the 2018 G2E expo.
The CG platform fulfils compliance requirements as set out by the regulatory bodies in Malta and Denmark.